A bit of time has passed since the Forbes Forum of Entrepreneurs, so I am sharing the most interesting AI thoughts not from the panel discussion, but from other speakers. I cannot guarantee the exact wording of the quotes, but I hope the meaning comes through correctly.
AI as a challenger, not only as research
Serhiy Kostia, Marketing Director at Bolt, suggested using AI not only as a research tool, but also as a challenger that asks questions and helps sharpen ideas when the team is not around.
Growth without proportional team growth
There was also a discussion about growing a business without growing the team at the same pace. We discussed something similar on our panel too, and most people agreed that the freed-up time of employees goes back into business development.
AI starts with the leader
Ruslan Konakov from PrivatBank said nobody in a company will use AI if the leader does not use it personally. I do not know about usage, but belief in the technology is definitely required.
NotebookLM and practical tools
A practical tip I strongly support is NotebookLM. For some tasks, it is much simpler than building a full RAG system.
Sales, presentations, and new roles
Mykhailo Rogalskyi from monobank showed his personal knowledge graph and how he works with it. There were also many thoughts about how AI increases team productivity, so a manager can now do much more independently.
I would add that instead of a human assistant, a manager now has someone like Claude GPTishovych or Gemini Grokovych. Another sales-related insight: presentations alone are no longer enough to sell a project. I can already see one of the professions of the near future: a vibe coder, proposal maker, and deck builder.
If your task is typical and you need a ready-made format, take a look at AI modules for business. If the process is specific or tied to internal rules, it is better to start with custom AI development. And before launch, it is always useful to run AI process diagnostics.
Agile instead of waterfall
Overall, AI now feels a bit like project management once did. Many leaders are moving from the waterfall idea of “AI will replace everything someday” to an agile approach: where a concrete opportunity exists, that is where implementation should start.
